How a D2C Skincare Brand Increased Sales by 36% Using Market Research + PersonaInsights

Client Background: A fast-growing D2C skincare brand targeting millennials & Gen-Z. Problem:40% of ad budget was wasted on segments that weren’t converting. They needed: Approach:MarketInsights.Business executed a 4-week consumer insights sprint: Solution Delivered: Impact: Key Learnings: SMB growth accelerates when research replaces guesswork.